Popcorn Challenge

The only competition of its kind on the planet!

Yes, the ”Third Annual screentrade Popcorn Challenge” welcomed in the 85th Annual Coast Guard Festival on Saturday, July 25 in Grand Haven, MI – a beach community on the shores of Lake Michigan. Each year, the vendor participants increase in number, giving both townies and tourists more choices to rate and decide which popcorn-related products are their favorites.

And, as screentrade readers already know, this event remains a vehicle to help bolster the Cinema industry by reminding movie-goers that eating popcorn is always better done at the cinema. With summer residents and tourists hailing from many areas of the country, we surely trust this message to be accepted and widely distributed. In 2010, we will be raising the bar by making the Challenge international and will be including wider judging criteria.

For more details or for vendor enquiries on how to participate in our 2010 screentrade Annual Popcorn Challenge, please contact: Pam Stanton: 1.616.847.0144 (North America & RoW) or Philip Turner: +44 (0) 1689 833117 (UK & Europe)

The winners of the 2009 screentrade Popcorn Challenge were:

1st place Preferred Popcorn
2nd place orville redenbacher (Conagra)
3rd place Jolly Time (Jolly Time)
Popcorn Oil
1st place Lou Anna – Ventura Foods
2nd place odell’s Classic
1st place Kernel Season’s nacho Cheese
2nd place Theatre Bar’s blend of exotic spices
3rd place odell’s original Popcorn Butter

About the Challenge participants

Jolly Time
With a Sioux City, IA, address of “one Fun Place”, who else but a fourth generation, family-owned popcorn business founded in 1914.

Kernel Season's
In their quest to “rid the world of naked popcorn”, the Kernel offers multiple flavors, popcorn accessories and poppers, gift baskets and kits.

Lou Ana-Ventura Foods
Lou Ana-Ventura Foods, is a 40-year oil pro veteran of the popcorn business, making popping and topping oils that are cholesterol-free and Kosher-certified.

A second generation family business, odell’s offers consumers real butter products as well as alternative, tasty ones to satisfy the topping wants of all – from commercial to home users.

Orville Redenbacher
ConAgra Foods acquired the orville redenbacher brand in 1983, claiming it to be “quite possibly the tastiest acquisition in American history”.

Preferred Popcorn
This nebraska-based producer-owned company grows and processes premium popcorn for individual consumers, stores and theaters around the world.

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